Cocktail Marketing Blog » Deceptive Advertising http://cocktailmarketing.com.mx/blog Blog de Marketing Interactivo, Comunicación e Imagen Pública. Mon, 30 Apr 2012 15:52:05 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Deceptive Advertising http://cocktailmarketing.com.mx/blog/2010/07/deceptive-advertising/ http://cocktailmarketing.com.mx/blog/2010/07/deceptive-advertising/#comments Wed, 28 Jul 2010 17:09:42 +0000 Cocktail Marketing http://cocktailmarketing.com.mx/blog/?p=784

The FTC defines this as being a representation, omission, act or practice that is likely to mislead consumers acting reasonably under the circumstances. To be regulated, however, a deceptive claim must also be material.


]]> http://cocktailmarketing.com.mx/blog/2010/07/deceptive-advertising/feed/ 0